Why is User Testing Important?

User testing is a kind of user research where the respondents don’t answer your questions. Instead, your respondents will work with your website or products. In this way, you can check what works and what doesn’t. When people use your website, you may gain some new insights which are truly not used by anyone else. When you select test persons who have never used your website before, you can notice their behavior while using your website. You may find the loopholes in your website where you may want to work on. No matter if it is your website or a tangible product, there are many ways to get user testing. SEO Singapore lists the types of user testing below.
Types of user testing
- Live user testing with a moderator
When performing a live user test, your testers and moderator collab at a place you choose. The place can differ on the basis of the type of user test you are performing. When it comes to testing technical products like website or software, you can choose a quiet office. But, when tester tests an actual product, other places are ideal as well. For testing a vehicle, office is a bad choice.
- Remote user testing with a moderator
The tester and moderator will not be in the same place. They will be in touch on a video call. The tester will pay heed to the instructions and then test your product and the moderator will monitor everything. In this way, it is easy to seek testers as they don’t have to travel to and fro to meet you. But when it comes to the moderator, you can ask extra questions or to correct the tester whenever necessary.
- Remote user testing without a moderator
The testers receive your instructions then the test begins at your designated time without anyone keeping an eye on them and correcting them. The benefits here is that you can make a lot of people test your product in a short time. But it takes time to view the recordings and make the report accordingly.